This Is PR THE REALITIES OF PUBLIC RELATIONS
Suitable for the beginning student or the experienced public relations practitioner, this book covers the world of public relations with an emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects of public relations
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Boston
Wadsworth Cengage Learning
2010
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| Edition: | Tenth Edition |
| Series: | Cengage advantage books
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | Suitable for the beginning student or the experienced public relations practitioner, this book covers the world of public relations with an emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects of public relations |
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| Physical Description: | xii, 414 pages illustrations 26 cm |
| Bibliography: | Includes bibliographical references (pages. [355]-375) and index |
| ISBN: | 9780495568827 0495568821 |
THIS IS PR The Realities of Public Relations