Innovations in Agri-Business Management

The book explains in simple language and in lucid way on agri-business opportunities, challenges, scope and entrepreneurship and its promotional programmes by Central and State Governments. Management, meaning, definition and elements of management are also explained in a simple way. The functional...

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Bibliographic Details
Main Author: Lokanadhan, Karnam (Author)
Other Authors: Mani, K., Mahendran, K.
Format: Book
Language:English
Published: New Delhi, India New India Publishing Agency 2009
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a Innovations in Agri-Business Management  |c Authors: Karnam Lokanadhan, Professor & Head Department of Market Extension; K. Mani, Professor Department of Agricultural Economic; K. Mahendran, Associate Professor Department of Agricultural and Rual Management Centre for Agricultural and Rual Development Studies Tamil Nadu Agricultural University Coimbatore 
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504 # # |a Includes bibliographical references and index 
520 # # |a The book explains in simple language and in lucid way on agri-business opportunities, challenges, scope and entrepreneurship and its promotional programmes by Central and State Governments. Management, meaning, definition and elements of management are also explained in a simple way. The functional area of business management is also dealt with. Then agri-business promoting subjects like management information system, applications of information and communication technologies, agricultural inputs, agro-processing, food processing, there promotional programmes by Central and State Governments. Agricultural imports and exports, retailing and supply chain management, business plan preparation, project analysis and starting an agri-business are explained with case studies wherever possible. The pedagogy involves key terms and concepts to remember, summary, highlights, questions, references, text books, web addresses and further reading materials were furnished 
650 # 0 |a Agricultural industries  |x Management  |z India 
650 # 0 |a Agricultural industries  |x Government policy  |z India 
700 1 # |a Mani, K. 
700 # # |a Mahendran, K. 
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