Marketing management text and cases

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Bibliographic Details
Main Author:	Chandrasekar, K. S.
Format:	Book
Published:	New Delhi Tata McGraw-Hill 2010
Subjects:	Marketing > Management Marketing > Case studies > Management
Online Access:	Click Here to View Status and Holdings.
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001	wils-445555
020	#	#	\|a 0071067736 (pbk.)
020	#	#	\|a 9780071067737 (pbk.)
040	#	#	\|a ITMB
090	0	0	\|a HF5415.13 \|b .C43 2010
100	1	#	\|a Chandrasekar, K. S.
245	1	0	\|a Marketing management \|b text and cases \|c K. S. Chandrasekar
260	#	#	\|a New Delhi \|b Tata McGraw-Hill \|c 2010
300	#	#	\|a xviii, 538 p. \|b ill. \|c 26 cm
500	#	#	\|a Includes index
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Marketing \|v Case studies \|x Management
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=445555
964	#	#	\|c BOK \|d AP
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