Marketing strategy
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| Main Author: | |
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| Format: | Book |
| Published: |
Australia
South-Western Cengage Learning
2011
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| Edition: | 5th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxiiI, 743 p. ill. 26 cm |
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| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 9780538467384 (pbk.) 053846738X (pbk.) |
Marketing strategy