International Business Strategy, Management, and the New Realities
KEY BENEFIT: CKR is an evolving learning package that makes teaching easier and captures IB as practiced today. The text addresses emerging markets, the growing participation of small and medium-sized firms in international business, and examples of both international and national businesses so stud...
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J.
Pearson Prentice Hall
2008
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 008 | 200707t2008 NJU ag# ##001 #aeng#D | ||
| 020 | # | # | |a 0131738607(alk. paper) |q hardback |
| 020 | # | # | |a 9780131738607(alk. paper) |
| 040 | # | # | |a DLC |d ITMB |
| 090 | 0 | 0 | |a HD62.4 |b .C389 2008 |
| 100 | 1 | # | |a Cavusgil, S. Tamer |e author |
| 245 | 1 | 0 | |a International Business |b Strategy, Management, and the New Realities |c S. Tamer Cavusgil, Gary Knight, John R. Riesenberger |
| 264 | # | 1 | |a Upper Saddle River, N.J. |b Pearson Prentice Hall |c 2008 |
| 264 | # | 4 | |c ©2008 |
| 300 | # | # | |a xxxv, 2-670 pages |b colour, illustrations, maps |c 29 cm |
| 336 | # | # | |b text |2 rdacontent |
| 337 | # | # | |b unmediated |2 rdamedia |
| 338 | # | # | |b volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references (pages 623-639) and indexes |
| 520 | # | # | |a KEY BENEFIT: CKR is an evolving learning package that makes teaching easier and captures IB as practiced today. The text addresses emerging markets, the growing participation of small and medium-sized firms in international business, and examples of both international and national businesses so students can see IB from all perspectives. CKR also offers an online resource called the Educator's Consortium that supports and connects students and instructors worldwide. This text is for business students and professionals interested in learning about the impact of international business and emerging markets |
| 526 | 0 | # | |a IBM533 |b BM226 |5 BM |
| 526 | 0 | # | |a Introduction to International Business |b Bachelor of Business Administration International Business |5 Business Management |
| 526 | 0 | # | |a IBM530 |b BM232 |5 BM |
| 526 | 0 | # | |a Introduction to International Business |b Bachelor of Office Systems Management (Honors) |5 Business Management |
| 650 | # | 0 | |a International business enterprises |x Management |
| 700 | 1 | # | |a Knight, Gary A. |d 1948- |e author |
| 700 | # | # | |a Riesenberger, John R. |d 1948- |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=444951 |
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International business the new realities