Basic marketing research a decision-making approach

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Bibliographic Details
Main Author:	Malhotra, Naresh K.
Format:	Book
Published:	Upper Saddle River, NJ Prentice Hall 2009
Edition:	3rd ed
Subjects:	Marketing research
Online Access:	Click Here to View Status and Holdings.
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Basic marketing research a decision-making approach by Malhotra, Naresh K.

Published 2006

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Book