Sports marketing

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Bibliographic Details
Main Author: Fullerton, Sam
Format: Book
Published: Boston McGraw-Hill Irwin 2010
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9780073381114 (alk. paper) 
020 # # |a 007338111X (alk. paper) 
040 # # |a DLC  |d ITMB 
090 0 0 |a GV716  |b .F85 2010 
100 1 # |a Fullerton, Sam 
245 1 0 |a Sports marketing  |c Sam Fullerton 
250 # # |a 2nd ed 
260 # # |a Boston  |b McGraw-Hill Irwin  |c 2010 
300 # # |a xviii, 670 p.  |b ill.  |c 27 cm 
504 # # |a Includes bibliographical references and index 
526 0 # |a SRB455  |b SR241  |5 SR 
526 0 # |a Sport Marketing Management  |b Bachelor of Sports Management (Hons)  |5 Faculty of Sports Science and Recreation 
650 # 0 |a Sports  |x Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=443692 
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