Marketing Research In a Digital Information Environment
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| Main Authors: | , |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Boston
McGraw-Hill Irwin
2009
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| Edition: | edition 4 |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Subtitle on 3rd ed., 2006 varies |
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| Physical Description: | xxiv, 690 pages illustrations 27 cm |
| Bibliography: | Includes bibliographical references (p. 651-661) and indexes |
| ISBN: | 9780073404707 0073404705 |
Marketing Research In a Digital Information Environment