Media audiences

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Bibliographic Details
Other Authors:	Gunter, Barrie, Machin, David Ph. D.
Format:	Book
Published:	Los Angeles SAGE 2009
Series:	SAGE benchmarks in communication
Subjects:	Mass media > Audiences > Cross-cultural studies Mass media > Psychological aspects > Cross-cultural studies Mass media and culture > Cross-cultural studies
Online Access:	Click Here to View Status and Holdings.
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001	wils-443166
020	#	#	\|a 9781847875792 (set)
020	#	#	\|a 1847875793 (set)
040	#	#	\|a UKMdITMB
090	0	0	\|a P96.A83 \|b M43 2009
245	0	0	\|a Media audiences \|c edited by Barrie Gunter and David Machin
260	#	#	\|a Los Angeles \|b SAGE \|c 2009
300	#	#	\|a 4 v. \|b ill. \|c 25 cm
490	1	#	\|a SAGE benchmarks in communication
504	#	#	\|a Includes bibliographical references
505	1	#	\|a v. 1. History of audience study -- v. 2. Measurement of audiences -- v. 3. Aggregated and disaggregated audiences -- v. 4. Audiences and influences
650	#	0	\|a Mass media \|x Audiences \|x Cross-cultural studies
650	#	0	\|a Mass media \|x Psychological aspects \|x Cross-cultural studies
650	#	0	\|a Mass media and culture \|x Cross-cultural studies
700	1	#	\|a Gunter, Barrie
700	#	#	\|a Machin, David \|c Ph. D.
740	1	#	\|a History of audience study
740	#	#	\|a Measurement of audiences
740	#	#	\|a Aggregated and disaggregated audiences
740	#	#	\|a Audiences and influences
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=443166
964	#	#	\|c BOK \|d MC
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