WIKIBRANDS REINVENTING YOUR COMPANY IN A CUSTOMER-DRIVEN MARKETPLACE

WIKIBRANDS REINVENTING YOUR COMPANY IN A CUSTOMER-DRIVEN MARKETPLACE

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Bibliographic Details
Main Authors: Moffitt, Sean (Author), Dover, Mike (Author)
Format: Book
Language:English
Published: New York McGraw-Hill 2011
Subjects:
Product management
Internet marketing
Branding (Marketing)
Wikis (Computer science)
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xv, 318 pages illustrations 24 cm
Bibliography:Includes bibliographical references and index
ISBN:0071749276
9780071749275

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