Consumer behavior

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Bibliographic Details
Main Author: Hoyer, Wayne D.
Other Authors: MacInnis, Deborah J.
Format: Book
Published: Mason, OH South-Western Cengage Learning 2010
Edition:5th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxiv, 644p. ill. 27 cm
Bibliography:Includes bibliographical references and indexes
ISBN:9780547079929
0547079923