Return on engagement content, strategy, and design techniques for digital marketing

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Bibliographic Details
Main Author: Frick, Tim
Format: Book
Published: Amsterdam Boston Focal Press/Elsevier 2010
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Frick, Tim 
245 1 0 |a Return on engagement  |b content, strategy, and design techniques for digital marketing  |c Tim Frick 
260 # # |a Amsterdam  |a Boston  |b Focal Press/Elsevier  |c 2010 
300 # # |a xvii,319 p.  |b ill. (col.)  |c 25 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Internet marketing 
650 # 0 |a Web site development 
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