Designing brand identity an essential guide for the entire branding team

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Bibliographic Details
Main Author: Wheeler, Alina
Format: Unknown
Published: Hoboken, NJ John Wiley & Sons 2009
Edition:3rd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a Designing brand identity  |b an essential guide for the entire branding team  |c Alina Wheeler 
250 # # |a 3rd ed 
260 # # |a Hoboken, NJ  |b John Wiley & Sons  |c 2009 
300 # # |a ix, 310 p.  |b ill. (chiefly col.)  |c 29 cm 
504 # # |a Includes bibliographical references (p. 292-293) and index 
650 # 0 |a Branding (Marketing)  |x Brand name products 
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650 # 0 |a Advertising  |x Brand name products 
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