Designing brand identity an essential guide for the entire branding team

Designing brand identity an essential guide for the entire branding team

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Bibliographic Details
Main Author: Wheeler, Alina
Format: Unknown
Published: Hoboken, NJ John Wiley & Sons 2009
Edition:3rd ed
Subjects:
Branding (Marketing) > Brand name products
Brand name products > Design
Advertising > Brand name products
Trademarks > Design
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:ix, 310 p. ill. (chiefly col.) 29 cm
Bibliography:Includes bibliographical references (p. 292-293) and index
ISBN:9780470401422 (cloth)
0470401427 (cloth)

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