International marketing an Asia-Pacific perspective

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Bibliographic Details
Main Author: Fletcher, Richard
Other Authors: Crawford, Heather
Format: Book
Published: Frenchs Forest, NSW Pearson Education Australia 2010
Edition:5th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxv, 654 p. ill. (chiefly col.) 26 cm
Bibliography:Includes bibliographical references and index
ISBN:9781442527720