MANAGEMENT INFORMATION SYSTEM

The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien defines technology and then explains how companies use the technology to improve performance. Real world cases...

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Bibliographic Details
Main Authors: O'Brien, James A. 1936- (Author), Marakas, George M. (Author)
Format: Book
Language:English
Published: New York McGraw-Hill/Irwin 2011
Edition:Tenth Edition
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