Strategic management concepts and cases
David's Strategic Management offers a skills-oriented, practitioner perspective that has been updated with modern cases to reflect current research and strategy. This text covers strategy formulation issues such as business ethics, global vs. domestic operations, vision/mission, matrix analysis...
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| Main Author: | |
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| Format: | Manuscript |
| Language: | English |
| Published: |
Upper Saddle River, N.J.
Pearson Education
2009
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| Edition: | Twelfth edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Strategic management concepts & cases 
STRATEGIC MANAGEMENT CONCEPTS & CASES