Strategic reputation management towards a company of good

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Bibliographic Details
Main Author:	Aula, Pekka
Other Authors:	Mantere, Saku
Format:	Unknown
Published:	London Routledge 2008
Series:	LEA's communication series
Subjects:	Corporations > Public relations Corporate image > Management Strategic planning > Public relations Communication in management
Online Access:	Click Here to View Status and Holdings.
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040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HD59.2 \|b .A95 2008
100	1	#	\|a Aula, Pekka
245	1	0	\|a Strategic reputation management \|b towards a company of good \|c Pekka Aula and Saku Mantere
260	#	#	\|a London \|b Routledge \|c 2008
300	#	#	\|a xiii, 237 p. \|b ill. \|c 24 cm
490	0	#	\|a LEA's communication series
504	#	#	\|a Includes bibliographical references (p. [217]-228) and index
650	#	0	\|a Corporations \|x Public relations
650	#	0	\|a Corporate image \|x Management
650	#	0	\|a Strategic planning \|x Public relations
650	#	0	\|a Communication in management
700	1	#	\|a Mantere, Saku
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=432440
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