Strategic reputation management towards a company of good
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
London
Routledge
2008
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Series: | LEA's communication series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-432440 | ||
020 | # | # | |a 0805864253 (hbk.) |
020 | # | # | |a 9780805864250 (hbk.) |
020 | # | # | |a 0805864261 (pbk.) |
020 | # | # | |a 9780805864267 (pbk.) |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HD59.2 |b .A95 2008 |
100 | 1 | # | |a Aula, Pekka |
245 | 1 | 0 | |a Strategic reputation management |b towards a company of good |c Pekka Aula and Saku Mantere |
260 | # | # | |a London |b Routledge |c 2008 |
300 | # | # | |a xiii, 237 p. |b ill. |c 24 cm |
490 | 0 | # | |a LEA's communication series |
504 | # | # | |a Includes bibliographical references (p. [217]-228) and index |
650 | # | 0 | |a Corporations |x Public relations |
650 | # | 0 | |a Corporate image |x Management |
650 | # | 0 | |a Strategic planning |x Public relations |
650 | # | 0 | |a Communication in management |
700 | 1 | # | |a Mantere, Saku |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=432440 |
998 | # | # | |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |