Wonder woman marketing secrets for the trillion-dollar customer

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Bibliographic Details
Main Author:	Ellwood, Iain
Other Authors:	Shekar, Sheila
Format:	Book
Published:	Basingstoke [England] Palgrave Macmillan 2008
Subjects:	Market segmentation Women consumers Target marketing
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415.332.W66 \|b E45 2008
100	1	#	\|a Ellwood, Iain
245	1	0	\|a Wonder woman \|b marketing secrets for the trillion-dollar customer \|c Iain Ellwood with Sheila Shekar
260	#	#	\|a Basingstoke [England] \|b Palgrave Macmillan \|c 2008
300	#	#	\|a xv, 240 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references (p. 227-235) and index
650	#	0	\|a Market segmentation
650	#	0	\|a Women consumers
650	#	0	\|a Target marketing
700	1	#	\|a Shekar, Sheila
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=432077
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