Branding only works on cattle the new way to get known (and drive your competitors crazy)

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Bibliographic Details
Main Author: Baskin, Jonathan Salem
Format: Book
Published: Chichester Wiley 2009
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Originally published: New York: Business Plus, 2008
Physical Description:viii, 261 p. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:9780470742570 (hbk.)
0470742577 (hbk.)