All you need is a good idea! how to create marketing messages that actually get results

All you need is a good idea! how to create marketing messages that actually get results

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Bibliographic Details
Main Author: Heyman, Jay H. 1939-
Format: Book
Published: Hoboken, NJ Wiley 2008
Subjects:
Marketing
Advertising
Small business marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxix, 236 p. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:9780470237915 (cloth)
0470237910 (cloth)

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