Political marketing principles and applications

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Bibliographic Details
Main Author:	Lees-Marshment, Jennifer
Format:	Unknown
Published:	London Routledge 2009
Subjects:	Political campaigns Marketing Campaign management
Online Access:	Click Here to View Status and Holdings.
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100	1	#	\|a Lees-Marshment, Jennifer
245	1	0	\|a Political marketing \|b principles and applications \|c Jennifer Lees-Marshment
260	#	#	\|a London \|b Routledge \|c 2009
300	#	#	\|a xix, 294 p. \|b ill. \|c 26 cm
500	#	#	\|a Includes index
650	#	0	\|a Political campaigns
650	#	0	\|a Marketing
650	#	0	\|a Campaign management
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