New developments in the theory of networks franchising, alliances and cooperatives

The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency towa...

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Bibliographic Details
Other Authors: Tuunanen, Mika (Editor)
Format: Book
Language:English
Published: Berlin Physica-Verlag 2011
Series:Contributions to management science
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Online Access:Click Here to View Status and Holdings.
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520 # # |a The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational vie. 
650 # 0 |a Franchises (Retail trade) 
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650 # 0 |a Strategic alliances (Business) 
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