Trademarks, brands, and competitiveness
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| Other Authors: | , |
|---|---|
| Format: | Book |
| Published: |
aNew York
Routledge
2010
|
| Series: | Routledge international studies in business history
v.19 |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xv, 248 p. ill. 24 cm |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780415776936 0415776937 |
Smart things to know about brands & branding