Contemporary strategic marketing
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Other Authors: | , , , |
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Format: | Book |
Published: |
Houndmills
Palgrave Macmillan
2008
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Edition: | 2nd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 0230507204 |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5415.13 |b .C66 2008 |
245 | 0 | 0 | |a Contemporary strategic marketing |c Ross Brennan ... [et al.] |
250 | # | # | |a 2nd ed |
260 | # | # | |a Houndmills |b Palgrave Macmillan |c 2008 |
300 | # | # | |a xxiv, 462 p. |b ill. |c 25 cm |
504 | # | # | |a Includes bibliographical references and index |
650 | # | 0 | |a Marketing |x Management |
700 | 1 | # | |a Brennan, Ross |d 1957 |
700 | # | # | |a Baines, Paul |
700 | # | # | |a Garneau, Paul |d 1957 |
700 | # | # | |a Vos, Lynn |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=426075 |
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