Research in media promotion
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| Other Authors: | |
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| Format: | Unknown |
| Published: |
Mahwah, N.J.
Lawrence Erlbaum Associates
2000
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| Series: | LEA's communication series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | A collection of 11 original studies |
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| Physical Description: | xiii, 365 p. 23 cm |
| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 9780805833829 080583382X |
Quality TV contemporary American television and beyond