Advertising AND Societies Global Issues

Advertising AND Societies Global Issues

Now in its second edition, Advertising and Societies: Global Issues provides an international perspective on the practice of advertising while examining some of the ethical and social ramifications of advertising in global societies. The book illustrates how issues such as the representation of wome...

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Bibliographic Details
Main Authors: Frith, Katherine Toland (Author), Mueller, Barbara 1958- (Author)
Format: Book
Language:English
Published: New York Peter Lang Publishing Inc. 2010
Edition:Second edition
Subjects:
Advertising
Advertising > Social aspects
Intercultural communication
Online Access:Click Here to View Status and Holdings.
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