Product research the art and science behind successful product launches
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Other Authors: | , |
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Format: | Unknown |
Published: |
Dordrecht
Springer
2009
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xii, 305 p. ill. 24 cm |
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Bibliography: | Includes bibliographical references and index |
ISBN: | 9789048128594 9048128595 |