SELLING DESTINATIONS Geography for the Travel Professional

SELLING DESTINATIONS has been the travel professional's definitive guide to matching travelers with the destinations that are most appropriate for them. Informative and tightly organized, the book is a visual encyclopedia, with hundreds of maps, charts, and other illustrative materials. Detaile...

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Bibliographic Details
Main Author: Mancini, Marc (Author)
Format: Book
Language:English
Published: Clifton Park, NY Delmar, Cengage Learning 2010
Edition:Fifth Edition
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Summary:SELLING DESTINATIONS has been the travel professional's definitive guide to matching travelers with the destinations that are most appropriate for them. Informative and tightly organized, the book is a visual encyclopedia, with hundreds of maps, charts, and other illustrative materials. Detailed information on attractions, climate, lodging, and cultural patterns as well as sample itineraries and profiles of typical visitors to each destination round out the coverage. New To This Edition: Fully updated and expanded information on climate, modes of travel, local customs, lodging, itineraries, major attractions, and, of course, sales strategies
Item Description:Includes index
Physical Description:xii, 567 pages illustrations, maps 28 cm
ISBN:9781428321427
142832142X