SUCCESSFUL EVENT MANAGEMENT A PRACTICAL HANDBOOK
Combining theoretical perspectives with practical guidance, Successful Event Management is the essential guide for students and practitioners. The numerous case studies provide insights into every aspect of the organization and running of events. This third edition includes enhanced sections on cat...
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Andover, Hampshire
Cengage Learning
2010
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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041 | 0 | # | |a eng |
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100 | 1 | # | |a Shone, Anton |
245 | 1 | 0 | |a SUCCESSFUL EVENT MANAGEMENT |b A PRACTICAL HANDBOOK |c Anton Shone, Bryn Parry |
250 | # | # | |a 3rd ed |
264 | # | 1 | |a Andover, Hampshire |b Cengage Learning |c 2010 |
264 | # | 4 | |c ©2010 |
300 | # | # | |a xvii, 263 pages |b colour illustrations, maps |c 25 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
500 | # | # | |a Includes index |
520 | # | # | |a Combining theoretical perspectives with practical guidance, Successful Event Management is the essential guide for students and practitioners. The numerous case studies provide insights into every aspect of the organization and running of events. This third edition includes enhanced sections on catering, ticketing, logistics and operations along with updated features on the development of the Olympic Games and the Salzburg Festival. There are also several new case studies, including cases on the Edinburgh Festival and Liverpool's year as the European Capital of Culture. |
650 | # | 0 | |a Special events |x Management |
650 | # | 0 | |a Special events |x Planning |
700 | 1 | # | |a Parry, Bryn |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=424298 |
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