Marketing research
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Main Authors: | , |
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Format: | Book |
Language: | English |
Published: |
Upper Saddle, N.J
Prentice Hall
2010
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Edition: | 6th ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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001 | wils-422782 | ||
005 | 2020615144331 | ||
008 | t2010 a 001 eng D | ||
020 | # | # | |a 9780136027041 |
020 | # | # | |a 0136027040 |
040 | # | # | |a DLC |b eng |c DLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5415.2 |b .B779 2010 |
100 | 1 | # | |a Burns, Alvin C. |e author |
245 | 1 | 0 | |a Marketing research |c Alvin C. Burns, Ronald F. Bush |
250 | # | # | |a 6th ed |
264 | # | 1 | |a Upper Saddle, N.J |b Prentice Hall |c 2010 |
264 | # | 4 | |c ©2010 |
300 | # | # | |a xxvii, 669 pages |b chiefly colour illustrations |c 27 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and indexes |
630 | 0 | 0 | |a SPSS for Windows |
650 | # | 0 | |a Marketing research |
700 | 1 | # | |a Bush, Ronald F. |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=422782 |
964 | # | # | |c BOK |d AP |
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