Marketing research

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Bibliographic Details
Main Authors: Burns, Alvin C. (Author), Bush, Ronald F. (Author)
Format: Book
Language:English
Published: Upper Saddle, N.J Prentice Hall 2010
Edition:6th ed
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxvii, 669 pages chiefly colour illustrations 27 cm
Bibliography:Includes bibliographical references and indexes
ISBN:9780136027041
0136027040