Marketing research for non-profit, community and creative organizations how to improve your product, find customers and effectively promote your message

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Bibliographic Details
Main Author: Kolb, Bonita M.
Format: Unknown
Published: Amsterdam Butterworth-Heinemann/Elsevier 2008
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Kolb, Bonita M. 
245 1 0 |a Marketing research for non-profit, community and creative organizations  |b how to improve your product, find customers and effectively promote your message  |c Bonita Kolb 
260 # # |a Amsterdam  |b Butterworth-Heinemann/Elsevier  |c 2008 
300 # # |a x, 276 p.  |c 25 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Marketing research  |x Marketing 
650 # 0 |a Nonprofit organizations  |x Marketing 
650 # 0 |a Nonprofit organizations  |x Research  |x Methodology 
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