Broadcast / broadband copywriting
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Main Author: | |
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Format: | Unknown |
Published: |
Boston
Allyn & Bacon
2010
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Edition: | 8th ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-422349 | ||
020 | # | # | |a 9780205674527 (alk. paper) |
020 | # | # | |a 0205674526 (alk. paper) |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a PN1990.9.A88 |b O7 2010 |
100 | 1 | # | |a Orlik, Peter B. |
245 | 1 | 0 | |a Broadcast / broadband copywriting |c Peter B. Orlik |
250 | # | # | |a 8th ed |
260 | # | # | |a Boston |b Allyn & Bacon |c 2010 |
300 | # | # | |a xii, 492 p. |b ill. |c 24 cm |
504 | # | # | |a Includes bibliographical references (p. 477-488) and index |
650 | # | 0 | |a Broadcasting |x Authorship |
650 | # | 0 | |a Broadcast advertising |x Authorship |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=422349 |
964 | # | # | |c BOK |d MC |
998 | # | # | |a 00250##a002.5.2||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |