Broadcast / broadband copywriting

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Bibliographic Details
Main Author: Orlik, Peter B.
Format: Book
Published: Boston Allyn & Bacon 2010
Edition:8th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xii, 492 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. 477-488) and index
ISBN:9780205674527 (alk. paper)
0205674526 (alk. paper)