Leisure programming for baby boomers

Leisure programming for baby boomers

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Bibliographic Details
Main Author: Cochran, Lynda J Lynda Jeanine
Other Authors: Rothschadl, Anne Marie 1948-, Rudick, Jodi L.
Format: Book
Published: Champaign, IL Human Kinetics 2009
Subjects:
Baby boom generation
Baby boom generation > Attitudes
Recreation > Management
Leisure > Planning
Recreation leadership > Management
Leisure > Management
Online Access:Click Here to View Status and Holdings.
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Table of Contents:
  • Are you ready for the boomers?
  • What drives boomers?
  • Marketing to baby boomers
  • Adopting a boomer lens
  • Getting groovy : arts and culture program ideas
  • Pursuing pathways : education program ideas
  • Life is an adventure : outdoor adventure p

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