Marketing IT products and services

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Bibliographic Details
Main Author: Keyes, Jessica 1950-
Format: Book
Published: Boca Raton, FL CRC Press c2010
Subjects:
Online Access:Click Here to View Status and Holdings.
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001 wils-421501
020 # # |a 9781439803196 (hardcover : alk. paper) 
020 # # |a 1439803196 (hardcover : alk. paper) 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5415  |b .K464 2010 
100 1 # |a Keyes, Jessica  |d 1950- 
245 1 0 |a Marketing IT products and services  |c Jessica Keyes 
260 # # |a Boca Raton, FL  |b CRC Press  |c c2010 
300 # # |a xviii, 324 p.  |b ill.  |c 25 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Industrial management 
650 # 0 |a Marketing  |x Management 
650 # 0 |a Information technology  |x Management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=421501 
964 # # |c BOK  |d CS 
998 # # |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||