The library PR handbook high-impact communications

The fast-paced and complex PR role is becoming increasingly important as libraries need to respond quickly to the changing media landscape and the countryOCOs demographic shifts. This handbook will get you on the right PR track.

Saved in:
Bibliographic Details
Other Authors: Gould, Mark R.
Format: Unknown
Published: Chicago American Library Association 2009
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-416395
005 2020427205251
020 # # |a 9780838910023 
020 # # |a 0838910025 
040 # # |a DLC  |d ITMB 
090 0 0 |a Z716.3  |b .L52 2009 
245 0 4 |a The library PR handbook  |b high-impact communications  |c edited by Mark R Gould 
260 # # |a Chicago  |b American Library Association  |c 2009 
300 # # |a vii, 113 p.  |c 28 cm 
504 # # |a Includes bibliographical references and index. 
520 # # |a The fast-paced and complex PR role is becoming increasingly important as libraries need to respond quickly to the changing media landscape and the countryOCOs demographic shifts. This handbook will get you on the right PR track. 
650 # 0 |a Libraries  |v Handbooks, manuals, etc.  |x Public relations 
650 # 0 |a Libraries and community  |v Handbooks, manuals, etc. 
700 1 # |a Gould, Mark R. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=416395 
964 # # |c BOK  |d MD 
998 # # |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00520##a007.2||00520##b007.2||