The library PR handbook high-impact communications

The library PR handbook high-impact communications

The fast-paced and complex PR role is becoming increasingly important as libraries need to respond quickly to the changing media landscape and the countryOCOs demographic shifts. This handbook will get you on the right PR track.

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Bibliographic Details
Other Authors: Gould, Mark R.
Format: Book
Published: Chicago American Library Association 2009
Subjects:
Libraries > Handbooks, manuals, etc. > Public relations
Libraries and community > Handbooks, manuals, etc.
Online Access:Click Here to View Status and Holdings.
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Description
Summary:The fast-paced and complex PR role is becoming increasingly important as libraries need to respond quickly to the changing media landscape and the countryOCOs demographic shifts. This handbook will get you on the right PR track.
Physical Description:vii, 113 p. 28 cm
Bibliography:Includes bibliographical references and index.
ISBN:9780838910023
0838910025

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