Marketing discourse a critical perspective
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Other Authors: | , |
Format: | Unknown |
Published: |
London
Routleldge
2008
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Series: | Routledge interpretive marketing research series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-415260 | ||
020 | # | # | |a 9780415416696 (hbk.) |
020 | # | # | |a 0415416698 (hbk.) |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5415 |b .S539 2008 |
100 | 1 | # | |a Skalen, Per |
245 | 1 | 0 | |a Marketing discourse |b a critical perspective |c Per Skalen, Martin Fougere and Markus Fellesson |
260 | # | # | |a London |b Routleldge |c 2008 |
300 | # | # | |a ix, 190 p. |b ill. |c 24 cm |
490 | 1 | # | |a Routledge interpretive marketing research |
504 | # | # | |a Includes bibliographical references (p. [170]-182) and index |
650 | # | 0 | |a Marketing |
700 | 1 | # | |a Fellesson, Markus |
700 | # | # | |a Fougere, Martin |
830 | # | 1 | |a Routledge interpretive marketing research series |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=415260 |
964 | # | # | |c BOK |d 01 |
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