Marketing discourse a critical perspective

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Bibliographic Details
Main Author:	Skalen, Per
Other Authors:	Fellesson, Markus, Fougere, Martin
Format:	Book
Published:	London Routleldge 2008
Series:	Routledge interpretive marketing research series
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5415 \|b .S539 2008
100	1	#	\|a Skalen, Per
245	1	0	\|a Marketing discourse \|b a critical perspective \|c Per Skalen, Martin Fougere and Markus Fellesson
260	#	#	\|a London \|b Routleldge \|c 2008
300	#	#	\|a ix, 190 p. \|b ill. \|c 24 cm
490	1	#	\|a Routledge interpretive marketing research
504	#	#	\|a Includes bibliographical references (p. [170]-182) and index
650	#	0	\|a Marketing
700	1	#	\|a Fellesson, Markus
700	#	#	\|a Fougere, Martin
830	#	1	\|a Routledge interpretive marketing research series
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=415260
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