Global marketing

Saved in:
Bibliographic Details
Main Author: Keegan, Warren J.
Other Authors: Green, Mark C.
Format: Book
Published: London Pearson Prentice Hall 2008
Edition:5th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Item Description:Includes index
"Pearson international edition"--Cover
Physical Description:xxiv, 643 p. ill. 28 cm
ISBN:9780138133863 (pbk.)
0138133867 (pbk.)