The dynamics of mass communication media in transition

Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and non-majors alike. Dynamics of Mass Communication takes a comprehensive and balanced look at the changing wo...

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Bibliographic Details
Main Author: Dominick, Joseph R.
Format: Book
Published: Boston, MA McGraw-Hill 2011
Edition:11th ed
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