CIM revision cards delivering customer value

CIM revision cards delivering customer value

Offers fundamental information to assist students in passing the CIM exams. This title features diagrams and bulleted lists. It includes sections that begin with a list of learning outcomes and end with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be e...

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Bibliographic Details
Main Author: Donnelly, Ray (Author)
Corporate Author: Chartered Institute of Marketing
Format: Book
Language:English
Published: Burlington, MA Elsevier 2009
Subjects:
Consumer satisfaction > Management
Customer relations > Management
Online Access:Click Here to View Status and Holdings.
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