CIM revision cards delivering customer value

Offers fundamental information to assist students in passing the CIM exams. This title features diagrams and bulleted lists. It includes sections that begin with a list of learning outcomes and end with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be e...

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Bibliographic Details
Main Author: Donnelly, Ray (Author)
Corporate Author: Chartered Institute of Marketing
Format: Book
Language:English
Published: Burlington, MA Elsevier 2009
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Summary:Offers fundamental information to assist students in passing the CIM exams. This title features diagrams and bulleted lists. It includes sections that begin with a list of learning outcomes and end with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be easily addressed and memorised.
Item Description:The official CIM revision cards
"Professional Diploma in Marketing"--Cover
Physical Description:88 pages illustrations 15 cm
ISBN:9781856178518
185617851X