Questionnaire design how to plan, structure, and write survey material for effective market research
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Main Author: | |
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Format: | Book |
Published: |
London
Kogan Page
2008
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Series: | Market research in practice series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-413490 | ||
020 | # | # | |a 9780749450281 |
020 | # | # | |a 0749450282 |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5415.3 |b .B683 2008 |
100 | 1 | # | |a Brace, Ian |d 1949- |
245 | 1 | 0 | |a Questionnaire design |b how to plan, structure, and write survey material for effective market research |c Ian Brace |
260 | # | # | |a London |b Kogan Page |c 2008 |
300 | # | # | |a 305 p. |b ill. |c 24 cm |
490 | 1 | # | |a Market research in practice series |
504 | # | # | |a Includes bibliographical references (p. 277-280) and index |
650 | # | 0 | |a Market surveys |x Methodology |
650 | # | 0 | |a Questionnaires |x Methodology |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=413490 |
964 | # | # | |c BOK |d 01 |