Contemporary issues in marketing and consumer behaviour
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Other Authors: | |
Format: | Book |
Published: |
Amsterdam
Butterworth-Heinemann
2009
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xi, 219 p. ill. 25 cm |
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Bibliography: | ncludes bibliographical references and index |
ISBN: | 9780750687393 (pbk.) 0750687398 (pbk.) |