CIM coursebook managing marketing

CIM coursebook managing marketing

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Bibliographic Details
Corporate Author: Chartered Institute of Marketing
Other Authors: Meek, Richard, Sherratt, Andrew
Format: Book
Published: Oxford Elsevier/Butterworth-Heinemann 2009
Subjects:
Marketing > Study guides > Examinations > Management
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:"Professional Diploma in Marketing"--Cover
The official CIM coursebook
Physical Description:xiii, 269 p. ill. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:9781856177177
1856177173

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