Consumer Behaviour
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Main Authors: | , , |
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Format: | Book |
Language: | English |
Published: |
Chichester, England
John Wiley
2009
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Edition: | Second Edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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001 | wils-413219 | ||
005 | 2021117152219 | ||
008 | 211207t20092009ENK ag# ##001 |#eng#D | ||
020 | # | # | |a 9780470994658 |q paperback |
020 | # | # | |a 0470994657 |q paperback |
040 | # | # | |a DLC |b eng |c DLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5415.32 |b .E933 2009 |
100 | 1 | # | |a Evans, Martin |e author |
245 | 1 | 0 | |a Consumer Behaviour |c Martin Evans, Ahmad Jamal, Gordon Foxall |
250 | # | # | |a Second Edition |
264 | # | 1 | |a Chichester, England |b John Wiley |c 2009 |
264 | # | 4 | |c ©2009 |
300 | # | # | |a xv, 560 pages |b illustrations colour |c 26 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
526 | 8 | # | |a MKT756 |b BM770 |5 AAGBS |
526 | # | # | |a CONSUMER BEHAVIOR FOR MARKETING DECISION |b MASTER OF BUSINESS ADMINISTRATION |5 Arshad Ayub Graduate Business School |
650 | # | 0 | |a Consumer behavior |
700 | 1 | # | |a Jamal, Ahmad |d 1965- |e author |
700 | 1 | # | |a Foxall, Gordon |d 1965- |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=413219 |
964 | # | # | |c BOK |d BM |
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