Marketing higher education theory and practice

Marketing higher education theory and practice

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Bibliographic Details
Main Author: Maringe, Felix
Other Authors: Gibbs, Paul
Format: Unknown
Published: Maidenhead, England Open University 2009
Subjects:
Universities and colleges > Marketing
Education, Higher > Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xiv, 195 p. 24 cm
Bibliography:Includes bibliographical references (p. [167]-186) and index
ISBN:0335220339 (hbk.)
9780335220335 (hbk.)
0335220320 (pbk.)
9780335220328 (pbk.)

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