Business research methods
Business Research Methods, Second Edition" presents a balanced and comprehensive account of business research that is engaging, rigorous and up-to-date. The text explores all the topics involved in the research process, both theoretical and practical, in an accessible manner. This edition also...
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Main Authors: | , , |
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Format: | Book |
Language: | English |
Published: |
London
McGraw-Hill Higher Education
2008
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Edition: | Second European Edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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005 | 2019929114323 | ||
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020 | # | # | |a 9780077117450 (pbk.) |
020 | # | # | |a 007711745X (pbk.) |
040 | # | # | |a StDuBDS |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HD30.4 |b .B58 2008 |
100 | 1 | # | |a Blumberg, Boris |e author |
245 | 1 | 0 | |a Business research methods |c Boris Blumberg, Donald R. Cooper and Pamela S. Schindler |
250 | # | # | |a Second European Edition |
264 | # | 1 | |a London |b McGraw-Hill Higher Education |c 2008 |
264 | # | 4 | |c ©2008 |
300 | # | # | |a xix, 685 pages |b illustrations |c 25 cm |e 1 CD-ROM |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
500 | # | # | |a Previous ed.: London : McGraw-Hill, 2005 |
504 | # | # | |a Includes bibliographical references and index |
520 | # | # | |a Business Research Methods, Second Edition" presents a balanced and comprehensive account of business research that is engaging, rigorous and up-to-date. The text explores all the topics involved in the research process, both theoretical and practical, in an accessible manner. This edition also boasts a number of new features and examples to thoroughly explain and illustrate the concepts, processes and practices of good business research |
526 | 0 | # | |a ENT660 |b BA233 |5 FBM |
526 | 0 | # | |a Entrepreneurship Practicum |b Bachelor of Business Administration (Hons) Entrepreneurship |5 Faculty of Business and Management |
650 | # | 0 | |a Business |x Methodology |x Research |
650 | # | 0 | |a Industrial management |x Research |x Methodology |
700 | 1 | # | |a Cooper, Donald R. |e author |
700 | # | # | |a Schindler, Pamela S. |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=403357 |
964 | # | # | |c BOK |d 01 |